Designing Meaning into Form

A collaborative design that brings eco-social essays and protest art into bold, unified form.

Cover of The Land Knows the Way shown in two hands.

When artist and labor activist Ricardo Levins Morales set out to publish a collection of his writings, he already had a deep connection with his readers and a distinct creative voice. What he needed was a book design that could bring those qualities forward—one that honored his vision while guiding the work into its final, physical form.

That’s where I came in.

Creative Brief

Ricardo provided the guiding vision and generously opened his archive of artwork. From there, I helped the book become what it wanted to be—selecting art, shaping its structure and visual tone into a cohesive, engaging experience.

This is the kind of design I love most: a blend of clarity, creative trust, and close listening.

A Cover That Carries Layers

The cover art is a composite of four original pieces—centered around a raised fist drawn in Ricardo’s signature style. We selected the primary image together, and then I extended and layered it to create a front-to-back wrap, using mirrored textures and sky detail to unify the composition. The hand-lettered title (created by Ricardo, following a typeset template I provided) balances visual energy with personal character. Its placement—anchored in the upper left—adds a quiet tension that echoes the book’s themes of solidarity and resistance.

Interior Structure & Rhythm

Inside, 63 essays are organized into eight sections, each introduced with a full-bleed piece of art. I selected and formatted these images from Ricardo’s archive—zooming in on moments of richness or symbolism, always keeping legibility and emotional resonance in mind. A clear, carefully organized table of contents helps readers navigate the collection, alongside a references section and complete index.

Typography pairs the expressive Tomarik Brush with the refined clarity of Arno Pro. Running heads, wide margins, and centered folios keep the layout elegant and unobtrusive—letting the writing shine while maintaining visual texture.

Design That Supports Meaning

More than arranging images and type, my role was to help shape the visual and structural form supporting Ricardo’s ideas. That meant knowing when to lead, and when to let the work speak for itself. This project brought together design, interpretation, and intuition—the kind of collaboration that feels less like executing a vision and more like discovering it together.

Details from The Land Knows The Way.

Production included a short-run print at SmartSet, a local B-Corp printer, and a larger union-printed edition in Maryland—aligning the final product with the values at the heart of the work.

“The pleasure is mutual. You’ve added so much to the project.”​
Ricardo Levins Morales
Author

Production Notes

The Land Knows the Way is a studio-published collection of 63 essays by labor activist and artist Ricardo Levins Morales—blending personal reflection with sharp eco-social insight. Paul Nylander designed both the cover and interior layout, helping the book take shape as a bold, intentional object. Working from Ricardo’s archive, Paul selected, formatted, and integrated the artist’s signature scratch-art throughout: full-bleed section dividers, spot illustrations, and a layered composite cover. Combining hand-lettered and typographic elements with thoughtful structure and classical typesetting, Paul brought clarity, rhythm, and visual texture to a book that now lives in independent bookstores and activist circles across the country.

Services: Cover Design / Cover Art Collaboration, Interior Layout, Typesetting, Production & Publishing Assistance, Image Prep.

Details: Main title is hand-lettered, supported by the Tomarik Brush typeface by Mariya Lish of Inhouse Type Ltd. Body text is Adobe’s Robert Slimbach’s Arno Pro 11.4/14. Created as a 6 x 9 softcover 268-page black-and-white interior. Printed by SmartSet and BCP Digital Printing.

Locator

Title: The Land Knows The Way: Eco-Social Insights for Liberation

Author & Illustrator: Ricardo Levins Morales

Genre: Non-fiction essay

Language: English

ISBN: 979-8-9890115-3-7
LCCN: 2024926043

Publication Date: December 18, 2024

Publisher: RLM Art Studio

Availability: From the publisher, as well as select bookstores such as Moon Palace Books (Minneapolis, MN) and Pendle Hill Books (PA)

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